Case Study: Classy Oak Tree Care

From Small Roots to 75% Revenue Growth

Tree-mendous Growth:
75% Revenue in 9 Months

Classy Oak Tree Care

Overview

Client: Classy Oak Tree Care
Location: Volusia County, Florida
Services: Tree Removal, Tree Trimming, Stump Grinding
Campaign Start: August 2024
Website: Classy Oak Tree Care | Trusted Tree Service in Daytona Beach, FL
Phone: (386) 500-8105
Owners: Matt Perez & Timmy Gerst

Campaign Goals

Increase online visibility across Volusia County
Improve Google Business Profile performance
Drive more local leads through organic search
Build trust and authority through consistent branding

The Challenge

Before partnering with Arborist Marketing Pros, Matt and Timmy had built a strong local reputation through referrals and word-of-mouth. But they knew that alone wouldn’t fuel long-term growth.

Despite offering professional workmanship and outstanding customer service, they were missing key growth drivers:

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A consistent and predictable lead flow
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Visibility on Google search and maps
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Any presence in online advertising
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An optimized website that turned visitors into actual phone calls
They didn’t just want more traffic, they needed a true marketing engine that could deliver high-quality leads and measurable ROI.

The Strategy

To drive real results, Arborist Marketing Pros launched a tailored, performance-focused strategy built for the tree care industry.

The focus: dominate local search, drive qualified leads, and turn clicks into booked jobs.

Local SEO Dominance

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Optimized Google Business Profile
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Built out location pages for service areas
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Aggressive backlink building
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Review automation campaigns

Website Revamp

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Mobile-optimized redesign
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SEO-rich service content
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Clear CTAs and trust signals

Paid Advertising (Google PPC)

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Targeted tree service and emergency job keywords
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Built high-converting landing pages
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Call tracking with lead source attribution

CRM & Follow-Up

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Set up automated SMS/email lead nurture
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Integrated call tracking
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Monthly performance reviews with real-time dashboards

The Results (Aug 2024 — May 2025)

Over the course of 9 months, Classy Oak Tree Care experienced measurable, high-impact growth across every key performance indicator.

Here’s the before-and-after breakdown:

Metric Before AMP After AMP Change
Monthly Revenue $24,000 $42,000+ +75%
Avg Monthly Leads ~15 40+ +166%
Google Reviews 12 94 +683%
Google Map Rankings Low Top 3 Consistent
Website Conversion Rate 4% 12% 3x Increase
300% increase in monthly inbound calls

Dozens of new 5-star reviews and boosted map pack visibility

Services Used

Local SEO

Local SEO

Google-Maps-SEO

Google Ads

Free-SEO-Audit

Reputation Management

Increase-Organic-Traffic

CRM + Lead Tracking System

Website-Design-&-Development

Website Design

Want Results Like These?

If you’re serious about growing your tree company, let’s talk.